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News
Jun
2010
Gigigo launches 3 Apps in the new SKT’s App Store in Sourh Korea.
SKT has selected some of Gigigo’s Apps related to Sports to be featured in the new Ap...
May
2010
Gigigo will start developing Apps for the Samsung Wave
Our under R+D strategy, we will dedicate an important development team to start working...
Apr
2010
Users will be able to follow live football matches and NBA games from their Android handsets.
Two new Android apps have been launched worldwide. Users will be able to follow footbal...
Mar
2010
Gigigo reaches 75 Vodafone 360 Apps launched in Vodafone App Store.
After almost 1 year working with the Vodafone Apps SDK we have designed and developed m...
Mar
2010
Gigigo’s widget embeded in a Samsung Corby
Under the current collaboration with Samsung Spain, Gigigo has designed and developed a...
Last Post: 16-07-2008
Marketing, Content and Mobile Applications
I guess if you are reading this it is because you are from the sector, you know us, you are one of my family members. So if you meet these requirements you may already know that everyone is speaking load about applications: content publishers, mobile operators, digital marketing agencies, classic media publishers, developers, IT consultancies,…
Well, everyone is right. All of us should be doing things with applications. Why?
-Handset manufactures and mobile operators are pushing Smartphones into the market.
-They are also releasing a great number of Application Stores: OVI (Nokia), App World (Black Berry), PALM, Android, Vodafone, Telefonica, etc.
-iPhone application store has proven to be a good platform to distribute applications (let’s see how sustainable would be in the long run)
-Content providers and publishers are discovering new ways of reaching their audiences
-Brands have discovered the power of mobile marketing and the power of simple and value added applications to strength ties with their customers
We are still on the growing part of the typical ...